De Witte Lietaer presents new hospitality collections at Horeca Expo

and a wonderfully soft bed, a comfortable pillow and a luxurious bathrobe after a shower. It is precisely these details that make all the difference to the hotel experience. At Horeca Expo, taking place from 15 to 18 November at Flanders Expo in Ghent, De Witte Lietaer will be presenting its latest collections for the hospitality sector.

With Newton, Pluma, Brisa and Sidon, the Belgian textile specialist combines high-quality comfort and a stylish look with practical benefits for the day-to-day running of hotels.

A luxurious night’s sleep with Newton and Pluma

A good night’s sleep starts with comfortable bed linen. The Newton duvet cover is made from 100% combed cotton sateen. The fine sateen weave gives it a silky-soft feel and a subtle sheen. The hotel-style finish is designed for quick and practical making-up.

With Pluma, too, sleeping comfort is key. The range includes pillows and duvets to ensure a comfortable night’s sleep. In this way, De Witte Lietaer offers hotels additional options for providing their guests with a pleasant sleeping experience.

A sense of well-being with Brisa and Sidon

In the bathroom and wellness area, too, high-quality textile products contribute to the guest experience. The new Brisa bathrobe stands out thanks to its distinctive ribbed texture with a three-dimensional relief. The Sidon bathrobe combines two materials, each with its own advantages. The outer layer, made of soft polyester microfibre, feels pleasant to the touch, whilst the inner layer, made of 100% cotton, absorbs moisture effectively. The elegant shawl collar adds a luxurious finishing touch.

Over 125 years of expertise in textiles

De Witte Lietaer has been developing high-quality household linen since 1898. The Belgian brand supplies international hotel chains such as Hilton, Sheraton and Marriott, as well as independent hotels, B&Bs and professional laundries. Quality, durability, comfort and ease of use are central to this. After all, good hotel textiles must not only be pleasant for guests, but also able to withstand intensive professional use.

Discover the collections at Horeca Expo

De Witte Lietaer will be presenting its latest collections from 15 to 18 November 2026 at the Horeca Expo at Flanders Expo in Ghent. Visitors are welcome to visit stand 1610 to discover for themselves the materials, finishes and possibilities for their hotel or hospitality business.